Should I Have Aerial Photos Or Videos Taken Of My Home For Sale?

The latest and greatest real estate marketing techniques include virtual reality video, 3D video, high definition photography and aerial photographs and videos.  Aerial photographs and videos can present an overhead view of homes and the surrounding features.  Aerial pictures of a home are not necessary for every home and in some cases should be the last thing home sellers should pay extra for since it adds very little to the marketing of the home.

What Kinds Of Homes Would Benefit From Drone (aerial) Photos and Videos?

Homes with a few accessory features in and around the home are great to show off from above so buyers know where the pool is in relation to the main home or where the basketball court is in relation to the garage.  An overhead view will also let buyers know how much land is available with a particular home.  Luxury homes with plenty of land and outdoor recreation amenities are great to show off from the air. 

Aerial photos are not just for luxury homes but often times luxury homes have features that luxury buyers will be better able to appreciated when seen from above.  Aerial photos/videos of non-luxury homes with great yards, landscaping and recreation amenities may also present well in a marketing package when done correctly.  For example a water front home will show off great from above where the surrounding body of water is a sight to behold.  So don’t think just because a home is not a luxury home that aerial videos are not needed.

What Kinds of Homes Should You Skip Drone (aerial) Photos and Videos For?

Now if the home happens to be surrounding by trees or the homes in a neighborhood are very close to each other then aerial photos of these homes may not serve any purposes.  Certainly there are a lot of trees that give a home plenty of shade, but that feature can just as easily be seen from the ground as it can from the air so the extra added expense of drone photography may not make sense in that case.

Where homes are more densely placed together it may be better to avoid aerial photos since those types of photos do not really add anything of value to the homes marketing package.  The marketing of a home needs to draw buyers in and not give them a reason to avoid the home. Another time to avoid aerial photos is where the pictures will show features that may look unsightly from the sky but on the ground is not much of an issue.  For example if the home is surrounded by woods and an aerial picture shows a particular dead area of trees due to insect infestation that is not something that adds to the marketing of a home.

Bottom Line 

Drone or aerial photography and video is an added tool that when used right will help buyers better understand the home they are looking at.  Aerial photography is not just for luxury homes and many different types of homes can benefit from aerial photography and videos.  Weigh carefully whether your home needs aerial photos/videos and that they show the home in a good light rather than negatively.

Additional Resources

• Drone Technology And Real Estate by Anita Clark
• How To Choose Between Houses by Dan Barcelon

About the author: The above article “Smart Tips For Buying A Luxury Home” was provided by Paul Sian. Paul can be reached at paul.sian@cincinkyrealestate.com or by phone at 513-560-8002. With over 10+ years experience, if you’re thinking of selling or buying, I would love to share my marketing knowledge and expertise.

I service the following Greater Cincinnati, OH and Northern KY areas: Alexandria, Amberly, Amelia, Anderson Township, Cincinnati, Batavia, Blue Ash, Covington, Edgewood, Florence, Fort Mitchell, Fort Thomas, Hebron, Hyde Park, Indian Hill, Kenwood, Madeira, Mariemont, Milford, Montgomery, Mt. Washington, Newport, Newtown, Norwood, Taylor Mill, Terrace Park, Union Township, and Villa Hills.