CALL US: (513) 560-8002

Cincinnati and Northern Kentucky Real Estate Blog

Marketing Remarks To Help A Home Sell

Marketing Remarks To Help A Home Sell

Marketing Remarks To Help A Home Sell

Marketing remarks are key to helping get a home sold.  While the pictures draw the buyer in the marketing remarks need to add to the whole marketing pictures so that the buyers want to take the next step and see the home in person.  With more buyers touring a home that means there will be a greater likelihood of getting a strong offer.  There are also marketing terms to avoid as they can turn away buyers who might otherwise be interested in the property.  This article looks at what kinds of marketing remarks work for home sellers and what language to avoid.

What Should The Marketing Remarks Tell About A Home?

Whereas the pictures of a home can convey a thousand words the words from those photos still cannot convey everything.  That is where the marketing remarks come in.  The marketing remarks are a chance to tell potential home buyers about those things not readily seen in pictures.  Have there been updates to parts of the home?  Then mention that.  Talk about the charm, the architecture and unique things of a home that will attract the buyer’s attention.  The pictures of the backyard may show the trees but do they really show the forest and the wildlife to the nature lover?  If not that is where the marketing remarks can add to the image.

Sellers should be using descriptive words that convey the openness of a house, the bright rooms and modern updates as applicable.  Where the photos give a visual description the marketing language needs to provide a verbal description about the things that are fun and interesting about the home.  If a home has a great kitchen and living...

Great #RealEstate Accounts To Follow On Twitter

great twitter people to follow

Great #RealEstate People To Follow On Twitter

As much as some like to claim Twitter is no longer relevant compared to other social media platforms most active users know that is far from the truth.  Twitter still has many active users with plenty of information to share. This list represents some of the top real estate related bloggers, social media experts and all around great people and companies to follow on Twitter.  Not only are they sharing their own informative well written content they are sharing great real estate articles, tips and tricks from many different sources thus truly embracing the social nature of Twitter.  If you are not following any of the accounts below be sure to add them to your feed and you won’t be disappointed!

1.  Bill Gassett.  One of the top 5 RE/MAX agents in MA for the last decade. Social media/SEO junkie. Maxrealestateexposure.com

2.  Kevin Vitali.  Tewksbury MA- Realtor. Serving the Merrimack Valley home buyers and sellers.  MerrimackValleyRealEstate.com.

3.  Chris & Karen Highland.  Frederick MD Realtors, Agent/Owners with eXp Realty.  FrederickRealEstateOnline.com

4.  Michelle...

What Must You Disclose When Selling A Home?

What Should Home Sellers Be Disclosing When Selling Their Home?

What Must You Disclose When Selling A Home?

Many states require the home seller to fill in a property disclosure form to help buyers understand the condition of a home.  Lack of disclosures or intentional non-disclosure of material facts can lead to lawsuits and in the extreme can even lead to the home seller being forced to buy the home back from the buyer.  So what exactly must a homeowner disclose to buyers on a home disclosure form and what are the consequences for a lack of disclosure?  This article explores the answer to those questions below.

What Is A Residential Property Disclosure Form?

Most states offer some sort of standard residential home disclosure form.  In that form homeowners are able to make note about the condition of things in their home like the roof, foundation, water issues, mold issues, who supplies the water, how is waste water handled, the HVAC system and more.  The disclosure form is sort of like a biographical disclosure of a home listing out the condition on all the important aspects of a home that a buyer would like to know about.  Many home inspectors will review the residential disclosure form to give them an idea of any potential areas they should focus on while inspecting.  

Who Has To Fill Out The Disclosure Form?

While every state has their own laws (and their own forms) on who should be filling out the disclosure form when selling a home there are some general rules that can apply.  If the home seller has lived in the home and is currently living in the home they should be filling out the disclosure form.  If the home seller...

Major Issues To Be Aware About In A Home Inspection Report

Major Things To Be aware About In A Home Inspection Report

Major Things To Be Aware About In A Home Inspection Report

An inspection report on a home or investment property provides a general opinion on many conditions and factors of the property.  The inspection report is not the final word when it comes to the condition and many inspection reports will state that a professional should be brought in to further evaluate a particular condition.  That language is critical for home buyers to pay attention to since only through the opinion of a professional contractor can the true condition be known.  This article explores those inspection areas where getting extra input is valuable.

Why Another Opinion May Be Needed

Since home inspectors are more general specialists in terms of the home, they do not hold themselves out to be experts in all of the systems of the home especially when some of those areas require licensing to work as a contractor.  Examples of licensed contractor professions include plumbers, Heating Ventilation and Cooling (HVAC), and electricians.  Licensing requirements vary state by state and certain other contractors may also require licensing.

Home inspections can make or break a sale.  A home in great condition with very few problems to make note of will let buyers rest assured they are getting a good home with very little to address prior to move in.  Homes with major issues can break a deal if the home buyer and seller cannot agree on repairs, can’t agree on a price reduction to account for the repairs, or the buyers are just plain turned off by the problems.  A home inspection is the starting point...

Blog Archives

Posts By Category

All Categories Cincinnati (5) First Time Home Buying (2) Home Buyers (50) Home Ownership (30) Home Sellers (66) Investment Property (14) Knowledge (26) Luxury Home Buyers (4) Luxury Home Sellers (14) Luxury Real Estate Market Overview (7) Mortgage (2) New Construction (1) Podcasts (4) Real Estate Investing (6) Real Estate Market Statistics (37) Sellers & Buyers (32) Selling Your Home (1)

Posts By Month

Grab Our RSS Feed

Greater Cincinnati Communities

Northern Kentucky Communities

Map Search

Use our interactive map search system to find your dream home today!

What's My Home Worth

Find out about recent area sales and current neighborhood market trends.

Have Questions?

Our real estate experts can assist you with all of your real estate questions.